Keynote

Presentations

Grow Your Business through Lifestage Marketing

 

As customers move to and through major lifestages—such as marriage, parenthood, emptynesting, retirement, and grandparenthood—they encounter newfound needs for products, services, solutions, and guidance. For companies attuned to lifestage experiences, these transitions create rare windows of opportunity to engage and win over customers.

 

In this presentation, we will explore the hopes, challenges, worries, and priorities experienced at each of life’s major lifestages, and will examine strategies and best practices to create marketing strategies and brand messages that resonate powerfully and build loyalty with customers during these important transitions.

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